In 2024, Sofia was visited by over 1.27 million tourists (10% increase compared to 2023), of which 61% were foreigners, and in the first half of 2025, the growth continued with an 11% increase in visits. Tourists prefer the capital both for cultural landmarks and mountain tourism, as well as for congress and business events.
Tourism in Sofia
Visitors
1.27 million tourists
tourists visited Sofia in 2024
61%
of the tourists were foreigners
39%
are Bulgarians
Sources: The Sofia Globe
Age group of tourists in Sofia
63%
the active age group 30-59 years
59%
men
41%
women
Sources: The Sofia Globe
Hotels
75%
of tourists chose to stay in 3, 4 and 5 star hotels ⭐️
1700
accommodation
22 000
beds
The average stay is 2-3 nights
The most visited months are August and October
Passengers served - 2023
Number of landed passengers
5.4 million.
Number of departed passengers
5.43 million.
Total passengers
10.84 million
Sources: Bulgarian Telegraph Agency (BTA)
Cultural and historical tourism
Sofia combines a rich cultural heritage with sites such as the Boyana Church, the Archaeological Museum and the St. George Rotunda. Vitosha offers easy access to mountain routes, winter sports and eco-tourism just 30 minutes from the city center. The city is also attractive with its street art scene and thematic tours, which attract young visitors from all over the world. Thanks to modern infrastructure, Sofia is also establishing itself as a leading destination for business and congress tourism.
Sources: VisitSofia