{"id":37754,"date":"2025-09-04T14:05:46","date_gmt":"2025-09-04T14:05:46","guid":{"rendered":"https:\/\/investsofia.com\/crowdfunding\/"},"modified":"2026-05-12T08:38:16","modified_gmt":"2026-05-12T08:38:16","slug":"crowdfunding","status":"publish","type":"page","link":"https:\/\/investsofia.com\/en\/crowdfunding\/","title":{"rendered":"Crowdfunding"},"content":{"rendered":"\n\n\n\n\n\n

What is Crowdfunding?<\/h2>\n\n
\n
\n
\n
A method of raising funds from many people online.<\/div>\n
Used for businesses, products, creative and social causes.<\/div>\n
Everyone gives a small amount, which together covers the entire capital.<\/div>\n <\/div>\n <\/div>\n
\n \"Crowdfunding\"\n <\/div>\n<\/div>\n\n

How Does It Work?<\/h2>\n\n
\n
\n \"How\n <\/div>\n
\n
\n
\n
1<\/div>\n
You create a campaign<\/strong> (goal, budget, deadline, materials).<\/div>\n <\/div>\n
\n
2<\/div>\n
You choose a platform<\/strong> (Kickstarter, Indiegogo, GoFundMe, etc.).<\/div>\n <\/div>\n
\n
3<\/div>\n
Promote<\/strong> (social networks, email, media).<\/div>\n <\/div>\n
\n
4<\/div>\n
Raise funds<\/strong> (donations or investments).<\/div>\n <\/div>\n
\n
5<\/div>\n
Implement the project<\/strong> and inform supporters<\/strong>.<\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n

Types of Crowdfunding<\/h2>\n\n
\n
\n Donation-based<\/strong>\n

Money without return (causes, aid).<\/p>\n <\/div>\n

\n Reward-based<\/strong>\n

Product\/service in exchange (Kickstarter).<\/p>\n <\/div>\n

\n Equity-based<\/strong>\n

Investors receive shares\/equity (Seedrs, Crowdcube).<\/p>\n <\/div>\n

\n Debt-based<\/strong>\n

Loans with interest (LendingClub).<\/p>\n <\/div>\n<\/div>\n\n

\n \"Types\n<\/div>\n\n

Examples of Platforms<\/h2>\n\n
\n
Kickstarter, Indiegogo<\/strong> \u2192 products and innovations<\/div>\n
GoFundMe, Chuffed<\/strong> \u2192 social and humanitarian causes<\/div>\n
Seedrs, Crowdcube<\/strong> \u2192 startups and businesses<\/div>\n
Patreon<\/strong> \u2192 monthly support for creators<\/div>\n<\/div>\n\n
\n \"Crowdfunding\n<\/div>\n\n

Advantages<\/h2>\n\n
\n
\n
\n
Access to financing without banks.<\/div>\n
Market and interest testing.<\/div>\n
Popularity and marketing effect.<\/div>\n
Building a community of supporters.<\/div>\n
Low risk (with donation\/reward model).<\/div>\n <\/div>\n <\/div>\n
\n \"Advantages\n<\/div>\n<\/div>\n\n

Campaign Steps<\/h2>\n\n
\n
\n
1<\/div>\n
Set a goal and budget.<\/div>\n <\/div>\n
\n
2<\/div>\n
Create a page with a story, photos\/video.<\/div>\n <\/div>\n
\n
3<\/div>\n
Set rewards (if applicable<\/strong>).<\/div>\n <\/div>\n
\n
4<\/div>\n
Plan a promo strategy.<\/div>\n <\/div>\n
\n
5<\/div>\n
Set a deadline (30\u201360 days<\/strong>).<\/div>\n <\/div>\n
\n
6<\/div>\n
Maintain contact with donors.<\/div>\n <\/div>\n<\/div>\n\n

Crowdfunding in Bulgaria<\/h2>\n\n
\n
\n
\n
Made possible through international platforms (Indiegogo, Kickstarter, GoFundMe<\/strong>).<\/div>\n
Bulgarian platforms: Platformata.bg, HelpKarma, Zaedno.bg.<\/strong><\/div>\n
\u26a0\ufe0f Attention to taxes and accountability (especially for companies and NGOs<\/strong>).<\/div>\n <\/div>\n <\/div>\n
\n \"Crowdfunding\n <\/div>\n<\/div>\n\n

Tips for Success<\/h2>\n\n
\n
Choose the right platform.<\/strong><\/div>\n
Present a personal and emotional story.<\/strong><\/div>\n
Be transparent and communicate regularly.<\/strong><\/div>\n
Use social networks<\/strong> and media.<\/strong><\/div>\n
Prepare yourself mentally for time<\/strong> and effort.<\/strong><\/div>\n<\/div>\n\n

Sources: Wikipedia<\/a>, CAPITAL<\/a><\/p>\n\n

\n \"Crowdfunding\n<\/div>\n","protected":false},"excerpt":{"rendered":"

What is Crowdfunding? A method of raising funds from many people online. Used for businesses, products, creative and […]<\/p>\n","protected":false},"author":26,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-info.php","meta":{"footnotes":""},"class_list":["post-37754","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/investsofia.com\/en\/wp-json\/wp\/v2\/pages\/37754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/investsofia.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/investsofia.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/investsofia.com\/en\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/investsofia.com\/en\/wp-json\/wp\/v2\/comments?post=37754"}],"version-history":[{"count":6,"href":"https:\/\/investsofia.com\/en\/wp-json\/wp\/v2\/pages\/37754\/revisions"}],"predecessor-version":[{"id":38129,"href":"https:\/\/investsofia.com\/en\/wp-json\/wp\/v2\/pages\/37754\/revisions\/38129"}],"wp:attachment":[{"href":"https:\/\/investsofia.com\/en\/wp-json\/wp\/v2\/media?parent=37754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}